Will Sears Bounce Back?

sears

We all are familiar with Sears; for decades it’s been a place where people can buy everything from shirts and pants to washers and dryers. Often staples of their communities, Sears locations make it possible for nearby communities to furnish their homes with useful appliances without breaking the bank or ending up in worrisome debt.

sears2However, Sears has recently found that their appliance department has had little to offer the higher-ups whose jobs are to gather profits. These same higher-ups have recently decreed that Sears stop selling home and kitchen appliances, closing out as a result of the business lost to other bargain outlets like JC Penny, Target, and TJ Max.

This news hit none harder than newly hired microwave oven salesman Dan Sherman, who had already bragged to his friends and family about the copious amounts of dough he would be rounding up sucker by sucker at 3% commission. Before his new job, Sherman used to be such an insufferable failure that he had already become obscenely arrogant about his newly average status. That status now threatened to obliterate along with the Sears appliance line.

Seated in the staff room, Frank McCarthy, manager of the Sears Concord location and Sherman’s boss, spoke to Sherman about the closing of the appliance branch and the future of Sherman’s employment. McCarthy hadn’t been impressed by Sherman’s work and was expecting to fire Sherman. Sherman caught on to this expectation and, in a fit of desperation, threatened to plunge a break room plastic butter knife into McCarthy’s torso if McCarthy did not allow Sherman to tie up his hands and feet with strings cut from a mop head (slowly, with a break room plastic butter knife) and then to shove the rest of that mop head into McCarthy’s mouth and then to shove McCarthy into the mop closet.

Sherman then looked through McCarthy’s computer, found that McCarthy was scheduled to be transferred to the Walnut Creek branch starting the next day, and donned McCarthy’s uniform and name tag and showed up for McCarthy’s first day of work at the Sears branch in Walnut Creek, CA.

sears3While Sherman had entered the new branch initially excited about his promotion, he soon found work to be more difficult than he thought; the employees that worked under him were unskilled, listless and even rebellious, and it was only through compromise, trial and error, and a fair amount of studying after work that Sherman was able to earn the respect of his crew and teach them a thing or two about salesmanship in the process.

The Walnut Creek branch’s immense success qualified them to be the Bay Area regional representatives in a California-wide Sears sales competition. Walnut Creek’s numbers are looking to be the highest, but at the beginning of the final week of the competition, Sherman is discovered to be an impostor and Sears higher-ups threaten to close the branch down for a week for the investigation, a move that would make it impossible for Sherman’s branch to win the competition.

Sherman meets with the manager of all the Sears branches in California, successfully pitches himself as a true salesman and leader, and after four days of deliberation is ultimately allowed to keep his job and lead the Walnut Creek branch starting on Friday. Having earned his own confidence and that of his team despite being outed as an impostor, the group works a synergistic whole to sell the last of Sears’ appliance line, winning the sales contest and earning Sherman a promotion.

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